Fast, agile organizations must be equipped to provide accurate and complete data to their sales, marketing, and customer service teams. A reverse phone append (RPA) API is a service that allows customers to form a query that involves providing a phone number as the input in order to receive additional data about the phone number as an output. These APIs give organizations the edge they need to improve customer data at the point-of-sale, in call centers, or in executing marketing campaigns. Avoiding unsatisfactory data vendors is possible - use this following framework to critically evaluate potential solutions.
Big data provides enterprises with an increasing variety of data signals that can be used for decision making. From targeted marketing to identity verification, enterprises rely on data intelligence to perform their jobs. But can companies always depend on their data? The unfortunate reality is that most businesses use outdated or otherwise inaccurate data every day.
Fraudulent activities are evolving, spurring advancements in technology to increase security. Many industries that engage in e-commerce or exchange money through online platforms (banking, etc.) are needing more comprehensive solutions to protect themselves and their customers from costly fraud. With EveryoneAPI’s ‘Activity Status’ data point, this has now become easier!
Enterprises go to great lengths to align marketing efforts in an effort to maximize desired business outcomes. This is exactly where marketing optimization with demographic data can play a big role!
Worldwide Internet connectivity continues to grow at an explosive rate. The telecommunications industry is expanding the global network of cellular, fiber, satellite and even peer-to-peer technologies at a blistering pace. This convergence is opening new corridors of connectivity and thus business opportunities across the planet. As internet commerce grows, *projected to be nearly $350 billion worldwide by 2015, so do the opportunities for fraud. Online fraud accounted for over $11 billion worth of transactions in 2012 and has increased again for a third straight year. Even more troubling for businesses is that the percentage of revenue lost to fraud is rising (increasing from 0.51% in 2013 to 0.68% in 2014, according to a recent Lexis Nexis report). This is a problem that can be successfully mitigated, if not completely prevented.
We’ve been working hard at Telo to make the improvements that you’ve been asking for, and we are excited to announce an update that makes EveryoneAPI more useful than ever. As always, these changes require very little effort to take advantage of, and our endpoint is 100% backwards-compatible with all existing integrations.
What will you find posted on the EveryoneAPI blog? Our team here at Telo will be providing you with product announcements, support tips and insights on using data to help your business. We will also be contributing open source goodies to the community that will be featured right here on the EveryoneAPI blog.